Amazon Gets the Emmys. YouTube Gets the Oscars

Two major awards shows are leaving broadcast networks, while Disney's latest creator partnership points to a wider shift in content distribution.

Today at a GlancePrime Video will carry the Emmys from 2027 under a six-year agreement, ending the ceremony's longstanding relationship with the major US broadcast networks. YouTube has a separate deal for the Oscars beginning in 2029.Disney is bringing Dude Perfect videos to Disney+ and ESPN while licensing selected films and series from its own catalogue to Netflix.Netflix has appointed former Disney and Fox executive Peter Rice as its next chief content officer, replacing Bela Bajaria amid a broader restructuring.Tencent is challenging ByteDance's Hongguo with a free, advertising-supported short-drama service inside WeChat.Two of Hollywood's most recognizable awards ceremonies have found new homes outside the US broadcast networks. The Emmys will move to Prime Video in 2027 under a deal announced on October 6. The Oscars are headed to YouTube in 2029, following an agreement reached in December 2025.Neither event will require a paid subscription. That matters as much as the choice of platform. Amazon and YouTube are gaining recurring live events capable of reaching viewers well beyond their paying customer bases, while traditional networks lose two of their most recognizable annu...